TICKER: Kim Kardashian settles lawsuit with Old Navy over look-alike advert

Kim Kardashian has settled a lawsuit against Old Navy claiming the clothing retailer violated her publicity rights by using a lookalike in an ad.

Kardashian sued over the spot in July 2011, claiming the company’s use of a model who looked like her might confuse consumers about her actual endorsements, which include a clothing store and shoe line.

No details about the settlement were filed with the court.

“The lawsuit was resolved to the mutual satisfaction of the parties,” the two sides said in a joint statement.

The lawsuit was over a commercial titled “Super C-U-T-E,” which featured Canadian singer-model Melissa Molinaro. The ad began airing in February 2011 and was still being used in some of the company’s promotions months later, Kardashian’s lawsuit stated.

An attorney for Old Navy said at a January hearing that Molinaro was famous in her own right and her appearance in the ad wasn’t intended to draw similarities to the reality TV starlet.

Kardashian’s attorney Gary Hecker contended that some news outlets and Twitter users noted similarities in the women’s appearances.

Kardashian, 31, was seeking unspecified damages and an order barring Old Navy from using a lookalike model again.

Herald Sun

Leave a reply

Your email address will not be published. Required fields are marked *

cool good eh love2 cute confused notgood numb disgusting fail